for Germany, Austria, Switzerland and South East Europe - based in Frankfurt am Main
We are currently recruiting an Area Director eCommerce who serve as the Area eCommerce lead, and execute our companies enterprise eCommerce strategy across hotels within the area by providing support, direction and expertise to the operating hotels.
Responsibilities of the role include but are not limited to:
Advise and supports the hotels on appropriate eCommerce strategies, priorities and tactics within the framework of corporate guidelines
Set eCommerce goals for the area and hotels, review progress regularly
Analyze individual hotel online/e-commerce performance and identify hotel-specific needs
Ensure that each hotel is optimized for high quality custom images, content, links, and accurate translations, and work with hotels on corrective action. Idem 3rd party websites
Ensure close cooperation to coordinate Search Engine Optimization (SEO) that hotel websites are fully optimized to maximize traffic from search engines
Provide and support analysis on outcome of e-promotions, SEO, e-mail marketing, links, banners, etc.
Close collaboration with Area Director of Revenue Optimization if it comes to performance of 3rd party sites
Advices the hotels 3rd party web marketing activities
Analyses new 3rd party web partners for the area and support s the hotels with evt. roll out
Supports the hotels to optimize the use of available web tools to drive business through brand website (such as “private offer page”)
Reviews content and presence in social medias and giving input to Social Media Manager at support office
Solid background and experience from a eCommerce and Marketing position, and have at least 5 years experience from hotel and tourism.
German fluently, verbal and written, as well as very good English language skills
Good Communication skills
Teamwork and the ability to build a network and maintain good relations
Strategic perspective and commercial focus
The ability to solve problems and a high qualitiy orientation
The position is a member of the Area Team and reports directly to the Area Vice President Radisson Blu Central Europe and the Regional Director Park Inn Central Europe.
If you are interested in this position please send us your application via e-mail - we are looking forward to it!
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